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Keywords: 环境刺激
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Journal Articles
The influence of personal motivation and environmental stimuli on customer participation and engagement behavior: the mediating role of experience evaluation
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Journal of Hospitality and Tourism Technology (2020) 11 (4): 643–666.
Published: 10 November 2020
...介效应。 研究实践启示 本论文为SEA企业从业人员提供如何吸引新顾客以及留住老顾客的宝贵见解。首先, 顾客根据需求和基于他们的需求所提供的信息可进行区分。第二, 企业主应该鼓励顾客评价他们的体验和提供反馈, 从而帮助提高住宿服务以及建立与顾客长期和谐的关系。 研究原创性/价值 本论文首先调研了个人需求和环境刺激对SEA参与意愿的相互作用。其次, 本论文还检验了参与意愿对于顾客契合行为的作用, 以及体验评价的中介效应。 Xuguang Wei can be contacted at: 61798608@qq.com 18 02 2020 25...
