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1-5 of 5
Keywords: 目的地形象
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Journal Articles
Journal of Hospitality and Tourism Technology 1–22.
Published: 02 June 2026
... 体验经济 角色依恋 目的地形象 Scientific Research Fund of Hunan Provincial Education 24C0954 This study was funded by the Scientific Research Fund of Hunan Provincial Education Department No. 24C0954. Media-induced tourism traditionally highlights how movies, TV series and literature...
Journal Articles
Journal of Hospitality and Tourism Technology (2026) 17 (2): 561–581.
Published: 08 October 2025
... (2024WX005). 传统村落 目的地形象 文化遗产旅游 用户生成内容 多模态数据 转换 Traditional village Destination image Cultural heritage tourism User-generated content Multimodal data Transformer © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only 05 03 2025...
Journal Articles
Journal of Hospitality and Tourism Technology (2022) 13 (4): 590–607.
Published: 19 April 2022
... contributes to the development of a theoretical framework that incorporates a MTE in the context of mega-events and smart tourism concepts. The findings can help governments and the tourism industry understand the effects of STT on tourists’ experiences, perceptions and behaviors. 智慧旅游科技能否提升目的地形象？2018台中世界花...
Journal Articles
Journal of Hospitality and Tourism Technology (2022) 13 (3): 427–440.
Published: 31 January 2022
... importance. Therefore, this study’s findings provide valuable information for tourism industry practitioners. 虚拟现实是否能成为目的地营销的有效工具？一项基于沉浸理论视角的研究 研究目的 本研究旨在探索虚拟现实（VR）作为一项营销沟通工具来研究对目的地形象, 目的地态度改变, 诠释心流体验如何对目的地形象的影响, 以及目的地形象在心流体验对态度改变的中介作用的影响。 研究设计/方法/途径 本研究从342位观看了由HTC 提供的VR虚拟现实 VIVE 装备对旅游景区营销视频的参与...
Journal Articles
Journal of Hospitality and Tourism Technology (2022) 13 (3): 356–385.
Published: 10 January 2022
... multisensory experiences of predominant sensory stimuli at each stage. 多感官扩展现实对旅游体验的影响 研究目的 运用扩展现实（XR）来创造令人印象深刻的体验在旅游领域得到了瞩目。多感官XR提供了用虚拟方式预览景区的新途径。本研究探讨了多感官XR是怎样在旅游体验的各个阶段进行运用。我们建立了一个关于目的地形象行程是怎样收到多感知XR在每一个旅游体验阶段影响模型。 方法 本研究遵循了系统评价的首选的报告项目对由四份数据库综合提取的2013 到2020 年间发表的文章用系统文献综述和荟萃分析方法进行了梳理。基于不同旅游领域我...
