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Keywords: 真实体验
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Journal Articles
Journal of Hospitality and Tourism Technology (2025) 16 (2): 346–368.
Published: 18 November 2024
... attractiveness in virtual reality, as well as the social interaction aspect. 独自体验还是共同体验？虚拟旅游中单人和多人互动的比较研究 研究目的 本研究旨在比较虚拟旅游中单人和多人互动的差异, 基于刺激-有机体-反应（S-O-R）框架和媒介丰富度理论（MRT）。 研究方法 本研究对 558 名受试者的问卷调查数据进行了定量分析, 采用 PLS-SEM 模型分析, 并通过多群组分分析（MGA）测试了互动类型的调节作用。 研究发现 研究结果显示, 生动性对临场感、感知吸引力和真实体验有正向影响; 临场感对真实体验和感知吸...
