Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-2 of 2
Keywords: 网红营销
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
The effects of a multidimensional parasocial relationship with an influencer on customer behavioral intention in restaurants
Available to Purchase
Journal of Hospitality and Tourism Technology 1–20.
Published: 10 February 2026
... Friendship Understanding Trust Influencer marketing Hospitality 拟社会关系 友谊 理解 信任 网红营销 酒店与餐饮业 The past decade has seen remarkable growth in the popularity of social media influencers in the hospitality sector (Cheng, 2024). Advertisers use social media influencers to promote...
Journal Articles
Exploring how influencers shape their followers’ restaurant reviews through social network analysis and text mining
Available to Purchase
Journal of Hospitality and Tourism Technology (2026) 17 (1): 154–175.
Published: 12 September 2025
... on identifying attributes of an entity and assessing the sentiment toward each attribute (Liu, 2015). Text mining Social network analysis Data mining Influencer marketing Influencer identification Restaurant online reviews 数据挖掘 网红营销 社交网络分析 网红识别 在线餐厅评论 文本挖掘 In Location-Based Social...
