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Keywords: Altruism
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Journal Articles
Journal of Hospitality and Tourism Technology (2023) 14 (3): 444–459.
Published: 17 March 2023
..., and it can help visitors to see beyond their well-being and take action to achieve the destination's sustainability goals. Gamification techniques can boost the feeling of altruism. Tourists develop this behavior because they receive benefits in return. They do well for humanity in a purely altruistic sense...
