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Keywords: CATA software
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Journal Articles
Journal of Hospitality and Tourism Technology (2021) 12 (2): 324–340.
Published: 10 June 2021
...Vanesa F. Guzman-Parra; Juan Trespalacios Gutierrez; José Roberto Vila-Oblitas Purpose This study aims to demonstrate the application of computer-aided text analysis (CATA) software in identifying primary associations and impressions of a specified tourist destination. Design/methodology/approach...
