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Keywords: Experience evaluation
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Journal Articles
The influence of personal motivation and environmental stimuli on customer participation and engagement behavior: the mediating role of experience evaluation
Available to Purchase
Journal of Hospitality and Tourism Technology (2020) 11 (4): 643–666.
Published: 10 November 2020
... of participation intention on customer engagement behavior and the partial mediating role of experience evaluation. Practical implications This paper provides industry practitioners of SEA with valuable insights on attracting new customers and retaining regular customers. First, they can distinguish customers...
