Keywords: Financial performance
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Journal Articles
Journal of Hospitality and Tourism Technology (2025) 16 (2): 369–388.
Published: 23 October 2024
...SangGon (Edward) Lim Purpose This study aims to apply machine learning techniques to efficiently predict leisure firms’ financial performance. Accurate financial forecasting is crucial in leisure and tourism, greatly affecting firms’ strategic decisions and competitive positioning. This study...
Journal Articles
Journal of Hospitality and Tourism Technology (2017) 8 (1): 39–54.
Published: 13 March 2017
...Murat Kizildag; Mehmet Altin; Ozgur Ozdemir; Ilhan Demirer Purpose This paper aims to understand the emergence, the revolution and the relevant knowledge of academic research concentrating on social media (SM) and hospitality and tourism firms’ financial performance. The authors not only...

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