... influence on firm performance. Design/methodology/approach The research sample comprises 790 owners, supervisors, managers, customers and employees from 158 firms from hospitality and tourism firms in Guangzhou. This study uses a multimodel approach to analyze the relationships between AI integration...

... responsibility Firm performance Emerging markets Partial least square Frame of reference Management assumptions Management researchers have identified the importance of managerial assumptions in the formulation of organisational strategies and their role in explaining the diversity of strategic...