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Keywords: Impulse travel intention
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Journal Articles
Journal of Hospitality and Tourism Technology (2025) 16 (3): 479–495.
Published: 23 October 2024
... variables shaping impulsive travel intentions within social media. Design/methodology/approach Data were collected from 696 Chinese social media users and travelers and analyzed using partial least squares structural equation modeling (PLS-SEM). Findings The findings indicate that information quality...
