... and standard TAM elements on attitudes, consumer innovativeness and usage behaviour. Data from 710 respondents were analysed using partial least squares structural equation modelling. Findings The analysis revealed a robust correlation between attitudes and consumer innovativeness, significantly...

...Ngan Tuyet Truong; Duy Dang-Pham; Robert James McClelland; Mathews Nkhoma Purpose This paper aims to propose a conceptual framework to investigate the influences of innovative services on customer satisfaction and behavioural intentions. As service innovation has been focusing on the influences...

..., innovativeness and use of social media directly influences writing reviews about travel experiences online. Research limitations/implications – First, the data used in this study were based on a convenience sample containing only the Portuguese population. Therefore, generalization of the results should...

...Kayhan Tajeddini; Myfanwy Trueman Purpose – Despite the undisputed importance of organizational innovation and decades of academic research on the subject, there is surprisingly little agreement on what innovativeness is or how to achieve successful innovation in practice. Furthermore...