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Keywords: Low-cost carrier (LCC)
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Journal Articles
Journal of Hospitality and Tourism Technology (2022) 13 (2): 264–280.
Published: 10 February 2022
...Carlos Tam; Maria Barroso; Frederico Cruz-Jesus Purpose Low-cost carriers’ (LCC) worldwide market share is gaining momentum. This paper aims to propose using the expectation confirmation model (ECM) combined with brand awareness and image, website quality and visual appeal to evaluate...
