Keywords: Machine learning
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Journal Articles
Journal Articles
Journal of Hospitality and Tourism Technology (2025) 16 (2): 369–388.
Published: 23 October 2024
...SangGon (Edward) Lim Purpose This study aims to apply machine learning techniques to efficiently predict leisure firms’ financial performance. Accurate financial forecasting is crucial in leisure and tourism, greatly affecting firms’ strategic decisions and competitive positioning. This study...
Journal Articles
Journal of Hospitality and Tourism Technology (2024) 15 (1): 54–69.
Published: 27 September 2023
...Myongjee Yoo; Ashok K. Singh; Noah Loewy Purpose The purpose of this study is to develop a model that accurately forecasts hotel room cancelations and further determines the key cancelation drivers. Design/methodology/approach Predictive modeling, specifically the machine learning methods, is used...

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