Keywords: Online customer reviews
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal of Hospitality and Tourism Technology (2021) 12 (4): 745–761.
Published: 25 September 2021
...制定的有关旅行APP的信息内容)并不能有效调节网络顾客评论对下载意向的中介作用。 研究原创性/价值 本研究加强了担保原则在旅行APP贸易背景下的适用性,探索了顾客驱动和供应商驱动的信息内容对旅行APP下载意向影响的相对有效性。 Purpose This study aims to apply the stimulus-organism-response framework to uncover the underlying mechanism by which the perceived helpfulness of online customer reviews (OCRs...

or Create an Account

Close Modal
Close Modal