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Keywords: Partial least squares structural equation modeling (PLS-SEM)
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Journal Articles
Journal of Hospitality and Tourism Technology (2022) 13 (5): 972–991.
Published: 28 October 2022
... on mental spatial construction necessitates more studies. Spatiotemporal tourist behavior (STTB) Navigation apps Partial Least Squares Structural Equation Modeling (PLS-SEM) Mediator Multigroup Moderator Lijiang Ancient Town 时空旅游行为 (STTB), 导航应用程序, 偏最小二乘结构方程建模 (PLS-SEM), 调解员, 多组比较调节变量, 丽江古镇...
Journal Articles
Journal of Hospitality and Tourism Technology (2018) 9 (3): 380–396.
Published: 13 July 2018
... and loyalty in the FFR industry. Partial least squares structural equation modeling (PLS-SEM) approach is particularly useful when the study’s focus is on multidimensional constructs. This study provides insight regarding the use of composites and common factors in the same model, as well...
