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Keywords: Resource-based theory
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Journal Articles
Journal of Hospitality and Tourism Technology (2026) 17 (2): 333–353.
Published: 16 September 2025
... capabilities and resource-based theories, the proposed model explores these relationships within the context of Thailand’s hotel sector, offering a fresh perspective and valuable insights. Corresponding author Kanokkarn Kaewnuch Kanokkarn.k@nida.ac.th Declaration of competing interest...
