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Keywords: Situational crisis communication theory
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Journal Articles
Timing and congruence effects of corporate social responsibility practices on social media crises in the tourism industry
Available to Purchase
Journal of Hospitality and Tourism Technology (2023) 14 (2): 154–171.
Published: 22 December 2022
..., the business scope of the company should be taken in the planning and enforcement of CSR practices. Originality/value This study extends the situational crisis communication theory in social media crises by using CSR practices. The CSR practice provides a unique role in crisis management. It could belong...
