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Keywords: Social media platforms
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Journal Articles
Journal of Hospitality and Tourism Technology (2017) 8 (1): 39–54.
Published: 13 March 2017
...-sharing culture on firms’ financial performance (Buhalis and Mamalakis, 2015 ; Xie et al., 2014). Social media platforms Financial performance Financial performance proxies Online social networking sites Online consumer engagement through SM channels is especially critical...
