Skip to Main Content
Keywords: YouTube
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
Journal of Hospitality and Tourism Technology (2021) 12 (3): 512–532.
Published: 21 June 2021
...Linh Ha Le; Murat Hancer Purpose Applying social learning theory and the source credibility model, this study aims to investigate the impacts of perceived attractiveness, expertise and trustworthiness of YouTube travel vloggers on viewers’ wishful identification and behavioral intention. The study...

or Create an Account

Close Modal
Close Modal