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Keywords: Customer’s behavior
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Journal Articles
Can store image moderate the influence of religiosity level on shopping orientation and customers’ behavior in Indonesia?
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Journal of Islamic Accounting and Business Research (2021) 12 (1): 78–96.
Published: 23 December 2020
... in shopping behavior. Furthermore, it is found that the store image significantly strengthens the influence of the impact of shopping orientations on Muslim customers’ behavior. Practical implications Marketers can increase the image of Islamic stores by implementing the principle of a smile, greeting...
