.... Merger and acquisition Factors Operational performance Mediation effects SEM Islamic and conventional banks M21 The economic impact of M&A activities is significant, with GDP and inflation playing a crucial role (Karim et al., 2016 ; Boyd et al., 2001 ; Fithria...

... © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Customer satisfaction Brand personality Banks SEM Malaysia Islamic brand personality With businesses getting competitive each passing day and consumers having virtually limitless...

.... Design/methodology/approach – Hundred questionnaires are randomly distributed to Tunisian customers, and the data are subsequently analysed using SEM as well as one sample t-test. Findings – Overall, the results indicate that the Tunisian customers are willing to adopt Islamic insurance...