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Keywords: Sustainable consumer behaviour
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Journal Articles
Journal of Islamic Accounting and Business Research 1–34.
Published: 15 July 2026
...Fitriani Fitriani; Ririn Tri Ratnasari; Abd Wahab; La Ode Alimusa; Ayu Ariska Purpose This study aims to examine how halal awareness and local wisdom function as mediating factors in shaping sustainable consumer behaviour ( SCB ) within the theory of planned behaviour ( TPB ) framework among...
