...Subhalaxmi Mohapatra; Risha Roy Purpose The present study aims to understand the role of the network of a woman entrepreneur in helping the business during a crisis with a focus on the stakeholders, namely, the suppliers and the customers. Design/methodology/approach Case study method is used...

.... The study reports the findings of an initial pilot study of 75 firms and follow-up case study results in the context of COVID-19. Findings Firms choose their approaches according to their perceived market risks. Case studies illustrate that firms display diverse attitudes depending on their strategic...

.../methodology/approach This study used the case-study method for collecting various sources for “triangulation”. Findings The advancement of technology has drastically increased avenues of dialogue and access and brought transparency in the relationship, offering opportunities for co-creation and increased...

.... In addition, this study also tries to understand the influence of downstream SC, if any, on top management strategies. Finally, it assesses the SC quality using the standard set of factors and provides insights for its improvement. Design/methodology/approach – Single case study approach has been...