... duration (moderator) in brand performance and customer loyalty relationship in an Indian banking context. Design/methodology/approach The research model was tested in the Indian banking sector. The primary data was collected from the 1,000 account holders of five Indian public and private banks...

.... This leads to our first hypothesis, namely: H3. Network quality has a positive impact on consumer satisfaction. 02 11 2017 04 12 2017 13 12 2017 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Customer loyalty...

...Hari Govind Mishra; Piyush Kumar Sinha; Surabhi Koul Purpose The purpose of this paper is to examine the relationship between customer loyalty and customer dependence in the context of modern format and traditional format stores. In the process, the role of switching cost and trust...

... have the greatest influence on retention. Originality/value This paper examines the mediating roles of commitment and corporate image in the formation of customer loyalty. © Emerald Group Publishing Limited 2013 Customer loyalty Corporate image Satisfaction Trust Commitment Mobile...