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Keywords: Millennial
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Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2024) 16 (1): 134–153.
Published: 19 February 2024
... buzz words that have existed through history, making the concepts much acceptable and agreeable to millennials and the majority today. Millennials, born between 1980 and 2000, are one of the largest generations in history. They have grown up in a time of rapid change, and their priorities...
Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2021) 13 (3): 361–381.
Published: 22 February 2021
...Roktim Sarmah; Neeraj Dhiman; Honey Kanojia Purpose The present study aims to probe into the determinants of mobile wallet adoption by millennials with the assistance of extended technology acceptance model. Design/methodology/approach The data was collected from the students studying...
