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Keywords: Pro‐environmental behaviour
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Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2013) 5 (3): 198–214.
Published: 16 August 2013
... is distinct from its antecedents and behavioural outcomes. Kavita Sharma can be contacted at: ksharma.dse@gmail.com © Emerald Group Publishing Limited 2013 Environmental consciousness Antecedents Pro‐environmental behaviour Willingness to pay Consumer involvement Attitude Consumers...
