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Keywords: Relational selling behaviour
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Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2018) 10 (3): 237–255.
Published: 31 January 2018
... © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Satisfaction Trust Financial services Relationship marketing Relationship quality Relational selling behaviour Revenue growth in the financial services milieu ultimately hinges...
