... to what is potentially a barrier to innovation and creativity, helping managers overcome the problems associated with misunderstandings or wrong assumptions derived from counter-knowledge. Organizational memory Knowledge application Counter-knowledge Organizational agility Intellectual capital...

...Juan-Gabriel Cegarra-Navarro; Gabriel Cepeda Carrión; Anthony Wensley Purpose – People live and work in a world where they do not have complete knowledge and, as a result, they make use of rumours, beliefs and assumptions about relevant areas of concern. The term counter-knowledge has been used...