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Keywords: Urban sophisticates
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Journal Articles
Journal:
Journal of Intellectual Capital
Journal of Intellectual Capital (2026) 27 (4): 827–850.
Published: 11 December 2025
...Ebtesam Abdullah Alzeiby; Nidhi Sahore; Snigdha Dash; Antonio Usai; Pierluigi Passaro Purpose This study aims to understand how Dual Processing Theory (DPT) explains the phenomena of retailing to urban sophisticates. This study combines aspects of DPT and social capital to discuss intellectual...
