Article navigation
Purpose

This paper aims to examine the transformation of play from traditional physical activities to digital and hybrid forms among Generation Z and Generation Alpha, with particular attention to its ethical, social and developmental implications.

Design/methodology/approach

This study adopts a conceptual and interdisciplinary approach, drawing on sociological, psychological and media studies literature, with the self-determination theory as a guiding framework. Ethical analysis is integrated to assess autonomy, well-being and social responsibility in contemporary play practices.

Findings

While e-play offers cognitive benefits, global connectivity and new forms of participation, it also raises ethical concerns related to embodiment, social depth, exposure to harmful content and excessive screen dependence. Hybrid models of play emerge as ethically preferable solutions.

Practical implications

This paper offers guidance for parents, educators and policymakers in designing play environments that balance digital engagement with physical activity, social interaction and ethical safeguards.

Originality/value

This study contributes to the ethics of digital play by framing hybrid play as an ethical response to the challenges posed by persuasive technologies and digitally mediated social interaction.

Licensed re-use rights only
You do not currently have access to this content.
Don't already have an account? Register

Purchased this content as a guest? Enter your email address to restore access.

Pay-Per-View Access
$41.00
Rental

or Create an Account

Close subscription notice
Close access options