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Keywords: Communication channels
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Journal Articles
Journal of Information, Communication and Ethics in Society (2017) 15 (2): 125–144.
Published: 08 May 2017
... with ads; gender; hours spent on the site; the influence of reference groups; and personality. Next, the discussion expands the understanding of advertising and marketing communication channels by studying users in Turkey. This study was conducted using a research methodology that surveyed students who...
