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Keywords: Digital loyalty
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Journal Articles
Online accounting courses: digital loyalty for an inclusive and open society
Available to Purchase
Journal of Information, Communication and Ethics in Society (2023) 21 (3): 221–242.
Published: 25 April 2022
... their learning and reach their full potential, and it helps educational institutes to save costs and improve quality of learning. This study aims to develop and empirically evaluate a conceptual model for predicting digital loyalty (DL) among participants in online accounting courses, as a key lever to execute...
