The e-freight program launched by the International Air Transport Association (IATA) has gradually become a standard specification for international air freight operations. This study examined critical factors affecting air freight forwarders’ decision to adopt the IATA e-freight using a technology-organization-environment model with air freight forwarders in Taiwan as the base. Our findings show that ‘information technology (IT) competence’, ‘trading partner pressure’, ‘government policy’ and ‘competitive pressure’ all have significant positive effects on air freight forwarders’ decision to adopt the e-freight and the top three factors among these are ‘government funding’, ‘government’s active promotion’ and ‘government’s requirement of electronic air waybill (e-AWB)’. Finally, this study proposes strategies that can encourage air freight forwarders to decide on e-freight adoption for the information of relevant oK regyawniozradtison International Air Transport Association (IATA); IATA e-freight; Technology organization environment model; Air freight forwarder
Research Article|
April 30 2016
Applying technological organization environmental model to examine the adopting intention of e-freight for the air freight forwarder
Ching-Cheng Chao;
Ching-Cheng Chao
1
Department of Shipping and Transportation Management, National Kaohsiung Marine University
, 142 Hai-Jhuan Road, Nan-Tzu, Kaohsiung 811
, Taiwan, R.O.C
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Fang-Yuan Chen;
2
Department of Transportation Technology and Management, Feng Chia University
, No. 100, Wenhwa Rd., Seatwen, Taichung
, Taiwan, R.O.C
*Corresponding author: Ching-Chiao Yang Associate Professor Department of Shipping and Transportation Management, National Kaohsiung Marine University, 142 Hai-Jhuan Road, Nan-Tzu, Kaohsiung 811, Taiwan, R.O.C. Tel: +886-7-3617141 Ext.3166 Fax: +886-7-3647046 E-mail: yangcc@webmail.nkmu.edu.tw
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Ching-Chiao Yang;
Ching-Chiao Yang
*
1
Department of Shipping and Transportation Management, National Kaohsiung Marine University
, 142 Hai-Jhuan Road, Nan-Tzu, Kaohsiung 811
, Taiwan, R.O.C
*Corresponding author: Ching-Chiao Yang Associate Professor Department of Shipping and Transportation Management, National Kaohsiung Marine University, 142 Hai-Jhuan Road, Nan-Tzu, Kaohsiung 811, Taiwan, R.O.C. Tel: +886-7-3617141 Ext.3166 Fax: +886-7-3647046 E-mail: yangcc@webmail.nkmu.edu.tw
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Chien-Yu Chen
Chien-Yu Chen
2
Department of Transportation Technology and Management, Feng Chia University
, No. 100, Wenhwa Rd., Seatwen, Taichung
, Taiwan, R.O.C
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*Corresponding author: Ching-Chiao Yang Associate Professor Department of Shipping and Transportation Management, National Kaohsiung Marine University, 142 Hai-Jhuan Road, Nan-Tzu, Kaohsiung 811, Taiwan, R.O.C. Tel: +886-7-3617141 Ext.3166 Fax: +886-7-3647046 E-mail: yangcc@webmail.nkmu.edu.tw
Publisher: Emerald Publishing on behalf of Jungseok Research Institute of International Logistics and Trade
Received:
September 15 2015
Revision Received:
February 16 2016
Accepted:
March 28 2016
Online ISSN: 2508-7592
Print ISSN: 1738-2122
© 2016 Jungseok Research Institute of International Logistics and Trade
2016
Jungseok Research Institute of International Logistics and Trade
This is an Open-Access article distributed under the terms of the Creative Commons Attribution Non-Commercial License (http://creativecommons.org/licenses/by-nc/4.0/) which permits unrestricted non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited
Journal of International Logistics and Trade (2016) 14 (1): 89–117.
Article history
Received:
September 15 2015
Revision Received:
February 16 2016
Accepted:
March 28 2016
Citation
Chao C, Chen F, Yang C, Chen C (2016), "Applying technological organization environmental model to examine the adopting intention of e-freight for the air freight forwarder". Journal of International Logistics and Trade, Vol. 14 No. 1 pp. 89–117, doi: https://doi.org/10.24006/jilt.2016.14.1.89
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