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Keywords: Adaptive market hypothesis
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Journal Articles
Month of Ramadan effect swings and market becomes adaptive: A firm level evidence through Islamic calendar
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2020) 11 (3): 661–685.
Published: 27 May 2019
...Muhammad Naeem Shahid; Abdul Sattar; Faisal Aftab; Ali Saeed; Aamir Abbas Purpose This paper aims to enhance the existing literature on adaptive market hypothesis (AMH) as this study first time links the month of Ramadan with AMH that permits the performance of well-known Ramadan effect...
