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1-8 of 8
Keywords: Consumer animosity
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (5): 1637–1668.
Published: 10 September 2025
...Kumru Yalcınkaya; Leyla Leblebici Kocer; Sinem Sargin Purpose This study aims to analyze the relationships between cosmopolitanism, religiosity, ethnocentrism and consumer animosity among Turkish consumers, emphasizing the mediating impact of ethnocentrism. This study uniquely highlights...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (1): 428–453.
Published: 23 July 2025
... Muslim consumers’ participation in boycotts. The quantitative analysis highlights the relationships between consumer animosity (religious, war-related and economic animosity), moral concerns (perceived egregiousness and guilt), political consumerism (boycott and buycott behaviours) and psychological well...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (1): 371–399.
Published: 24 June 2025
... and consumer animosity affect boycott intentions, with a unique comparative lens on Muslim and non-Muslim respondents in a religiously diverse society. Design/methodology/approach Data were collected from 634 respondents (319 Muslims and 315 non-Muslims) using a quantitative survey method. Partial least...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (5): 1493–1521.
Published: 03 December 2024
...Sajid Abbas; Asad Ahmad; Haidar Abbas Purpose In the context of ongoing Israel-Palestine war, this study aims to explore whether consumer animosity (CA) influences individuals’ reluctance to purchase brands contributing towards the hostile nation. Furthermore, it investigates the mediating effects...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (5): 1346–1368.
Published: 29 March 2022
... moderation technique is applied to examine the effect of moderators on the structural model. Findings This study shows that the French brand boycott is strongly affected by consumer animosity, perceived efficacy and subjective norms. Moreover, this study also found that the effect of animosity on boycott...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (4): 781–806.
Published: 09 December 2020
...Samshul-Amry Abdul-Latif; Asmat-Nizam Abdul-Talib Purpose The purpose of this study is to investigate the effects of consumer ethnocentrism and consumer animosity at the ethnic level. This study examines both effects on an ethnic majority’s consumption of an ethnic minority’s products and services...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (8): 1477–1491.
Published: 15 July 2020
... relation in CE and BL and there is no direct relationship between CE and BI. The results also indicate that consumer animosity (CA) has a negative impact on BI and BL of Indian made cosmetic products in Pakistan. The results of mediation indicate that PJ is playing partial mediation in this relation...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2017) 8 (2): 243–260.
Published: 12 June 2017
... 16 11 2015 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Arab/Muslim-Israeli conflict Arab/Muslim markets Consumer animosity Grounded theory Intensity of animosity Willingness to buy The Arab-Israeli conflict in the Middle East...
