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Keywords: Covid-19
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (3): 793–813.
Published: 04 February 2026
...Azidni Rofiqo Purpose This study aims to investigate the determinants of zakāt payment compliance during the COVID-19 pandemic by investigating the effects of integrity and reputation on muzakki trust, as well as trust and religiosity on intention to pay zakāt in Indonesia through amil-zakāt...
Journal Articles
Halal beauty supply chain and sustainable operational excellence: a moderator of the post-SARS-CoV-2 mitigation strategy
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (12): 3748–3777.
Published: 01 July 2024
... operations smooth and able to reduce waste in a value chain’s functions and linkages. Halal beauty Halal cosmetics Halal manufacturing Halal packaging Halal distribution channels COVID-19 Risk mitigation The current expansion of the halal industry benefits not only Muslim-majority...
Journal Articles
Effects of religiosity, halal knowledge and halal certification on the intention of Muslims to use the halal vaccine during Covid-19 pandemic
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (1): 79–100.
Published: 04 April 2023
...-halal vaccines. However, several parties disagreed on the fatwa because the emergency legal standing for its permissibility did not apply to all regions. The reason was that each had different rates of confirmed cases, ranging from high-risk areas to those with zero confirmed Covid-19 cases...
Journal Articles
Adoption of ZakaTech in the time of COVID-19: cross-country and gender differences
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (11): 2949–2979.
Published: 13 March 2023
... and use of technology (UTAUT) of ZakaTech, combined with social cognitive theory (SCT), in the midst of the COVID-19 crisis where social distancing is the norm in conducting economic activities. Design/methodology/approach Based on cross-national evidence from two Muslim-majority countries, a total...
Journal Articles
Food shopping during the COVID-19 pandemic: an exploratory study in four Near Eastern countries
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (8): 2084–2108.
Published: 15 July 2022
...Tarek Ben Hassen; Hamid El Bilali; Mohammad Sadegh Allahyari Purpose During a pandemic, risk and uncertainty are the most important factors affecting consumer behavior. Near Eastern marketplaces are undergoing dramatic change during the COVID-19 global pandemic. As a result, this paper aims...
Journal Articles
Online cross-religion donation during COVID-19: mediating role of empathy and trust
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (6): 1531–1550.
Published: 15 April 2022
...Hendy Mustiko Aji; Istyakara Muslichah Purpose Most donation-related studies have extensively examined in-group donation behavior, but it is difficult to find similar studies that consider donations to out-group members. This study aims to understand online cross-religion donation during COVID-19...
Journal Articles
Impact of COVID-19 on the drivers of cash-based online transactions and consumer behaviour: evidence from a Muslim market
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (3): 714–734.
Published: 24 November 2021
... to the recent COVID-19 outbreak, consumers are going cashless to avoid physical cash and observe safety protocols. To convert this temporary and enforced patronage of online transactions into a long-term and sustainable one, massive marketing and a combined effort from the government, private bodies...
Journal Articles
Empowerment of SME’s sustainability in halal cosmetics’ ecosystem by diagnosing growth constraints
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (2): 622–644.
Published: 04 November 2021
.... The growth constraint variables studied are those chosen by researchers and other growth constraints could be studied to guide policymakers. Future research can revolve around other halal cosmetics business sectors; impact of IR4.0 technology, COVID-19 pandemic impact; crisis and risk management issues...
Journal Articles
Corporate social responsibility as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (2): 317–341.
Published: 22 September 2021
...Haruna Babatunde Jaiyeoba; Shahoriyer Hossain; Hamzah Mohd Salleh; Amal A.M. Elgharbawy Purpose This paper aims to intend to ascertain whether corporate social responsibility (CSR) can serve as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19...
Journal Articles
Analysing the factors influencing customer engagement and value co-creation during COVID-19 pandemic: the case of online modest fashion SMEs in Egypt
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (1): 146–173.
Published: 16 August 2021
...Kesmat AbdelAziz; Nor Hasliza Md Saad; Ramayah Thurasamy Purpose The purpose of this paper is to analyse the factors which influence value co-creation intention through customer engagement during the COVID-19 pandemic. This paper studies the online modest fashion small- and medium-sized...
Journal Articles
COVID-19 cause-related campaigns and consumers’ purchase intention: does religiosity matter?
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (11): 2496–2518.
Published: 08 July 2021
...Youssef Chetioui; Hind Lebdaoui Purpose This paper aims to propose and test a theoretical framework in which attitude towards COVID-19 cause-related campaigns mediates the effects of identification with the cause, donation size, emotional arousal and subjective norms on consumer purchase intention...
Journal Articles
COVID effect on retailing: a study on consumers’ retailer preferences during economic recession periods: evidence from Turkey as a predominantly Muslim society
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (10): 2193–2207.
Published: 15 June 2021
.... Practical implications Recommendations are made for the decision makers of the retailers in line with the findings of the study. Originality/value The study contributes to the literature by evaluating the consumer preferences and the efficiency of retailers in COVID-19 outbreak period, which is one...
Journal Articles
Halal industry’s response to a current and post-COVID-19 landscape and lessons from the past
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (9): 1843–1857.
Published: 07 May 2021
...Sutan Emir Hidayat; Ahmad Rafiki; Muhammad Dharma Tuah Putra Nasution Purpose This paper aims to analyze the Halal industry before, during and after the COVID-19 outbreak. Design/methodology/approach Qualitative content analysis derived from a narrative-type literature review – supported...
Journal Articles
Panic buying or preparedness? The effect of information, anxiety and resilience on stockpiling by Muslim consumers during the COVID-19 pandemic
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 479–497.
Published: 26 February 2021
...Claire Eloise Sherman; Damien Arthur; Justin Thomas Purpose The purpose of this study is to examine the causes of consumer stockpiling by Muslim consumers during the coronavirus (COVID-19) pandemic. Specifically, this paper examines exposure to COVID-19 information and its relationship with panic...
Journal Articles
Digital zakāh campaign in time of Covid-19 pandemic in Indonesia: a netnographic study
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 498–517.
Published: 08 January 2021
...Fahmi Ali Hudaefi; Irfan Syauqi Beik Purpose Despite the COVID-19 recession, the collection of zakat (almsgiving) managed by the National Board of Zakat Republic of Indonesia (BAZNAS RI) has increased, especially during Ramaḍān 1441 Hijra. Previous works show a positive relationship between...
Journal Articles
The factors affecting student satisfaction with online education during the COVID-19 pandemic: an empirical study of an emerging Muslim country
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 631–648.
Published: 14 December 2020
...Mohamed A.K. Basuony; Rehab EmadEldeen; Marwa Farghaly; Noha El-Bassiouny; Ehab K.A. Mohamed Purpose This study aims to investigate factors affecting students’ satisfaction with online learning during the COVID-19 pandemic. Design/methodology/approach This study uses quantitative data...
Journal Articles
Replacing exams with research papers: chronicles of a higher education institution (HEI) amidst COVID-19 pandemic
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 627–630.
Published: 09 December 2020
...Noha El-Bassiouny; Ehab K.A. Mohamed Purpose Exam administration during the COVID-19 pandemic represents a challenge for most schools. This paper aims to document the experience of a business school in a developing country context. Design/methodology/approach This paper is conceptual in its...
Journal Articles
Implementing ‘cleanliness is half of faith’ in re-designing tourists, experiences and salvaging the hotel industry in Malaysia during COVID-19 pandemic
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 543–557.
Published: 26 October 2020
...Maheen Iqbal Awan; Amjad Shamim; Jiseon Ahn Purpose In the prevailing COVID-19 pandemic, organizations now are expected to serve customers who are highly conscious of safety and sanitation. Among others, the hospitality industry is significantly and negatively influenced by this pandemic. Given...
