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Keywords: Entrepreneurial knowledge
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing 1–27.
Published: 23 July 2026
... the mediating role of personal attitude and the moderating role of entrepreneurial knowledge. Design/methodology/approach A quantitative survey research design was used with survey data involving 370 participants. Structural equation modelling ( SEM ) and confirmatory factor analysis ( CFA ) were used...
