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Keywords: Halal service
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Journal Articles
Assessing consumer preferences on halal service: the emergence of Sharia hospitals for Muslim consumer
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (1): 22–41.
Published: 17 March 2023
... products, halal services, particularly hospital and Sharia-based health-care services, receive very little attention in the literature compared to other Sharia-type services such as Sharia banking, insurance or even hospitality. Previous research on health care discussed under the Sharia perspective mainly...
