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Keywords: Innovation propensity
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing 1–27.
Published: 23 July 2026
...Shahbaz Ahmad Khan; Mohd Saeem Khan; Sablu Khan; Mohd Yasir Arafat Purpose This study aims to investigate the relationship between Islamic religiosity and innovation propensity in India. It examines the impact of religiosity’s normative, cognitive and regulatory dimensions, while considering...
