... can be contacted at: gthomas@psu.edu.sa 15 08 2021 26 11 2021 27 11 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Halal logo Halal cosmetics Religious commitment Purchase decision Religious orientation Religious...

...Hilda Monoarfa; Juliana Juliana; Rahman Setiawan; Rizuwan Abu Karim Purpose This study aims to investigate the influence of the Islamic retail mix of product, price, promotion and store atmosphere on consumers' purchase decisions. Design/methodology/approach The research method is a survey...

...M. Muslichah; Rose Abdullah; Lutfi Abdul Razak Purpose The purpose of this paper is to examine the moderating effect of religiosity on the relationship between awareness and purchase decision of halal foods. Design/methodology/approach Using a convenience sampling procedure, 200...

...Mohammed Abdur Razzaque; Sadia Nosheen Chaudhry Purpose The purpose of this research is to empirically investigate the impact of religious commitment of Muslim consumers in a non‐Muslim country on their purchase decision‐making process and develop a broad‐based taxonomy of these consumers based...