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Keywords: Tourism
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Journal Articles
Journal Articles
Journal Articles
Journal Articles
Journal of Islamic Marketing (2024) 15 (4): 990–1012.
Published: 25 December 2023
...Asad Mohsin; Helena Rodrigues; Daniela Penela; Ana Luz Purpose The purpose of this study is to systematically examine and compare the growth of halal tourism and hospitality in OIC and non-OIC countries based on published literature. Design/methodology/approach A critical systematic review...
Journal Articles
Journal of Islamic Marketing (2024) 15 (1): 42–58.
Published: 16 March 2023
...Punit Moris Ekka Purpose The current research work investigates the concept of halal tourism through research articles published during the COVID-19 pandemic. The purpose of this paper is to contribute to the understanding of what halal tourism means, while traveling following the Islamic law...
Journal Articles
Journal of Islamic Marketing (2020) 11 (4): 895–916.
Published: 25 July 2019
...Aishath Muneeza; Zakariya Mustapha; Fathimath Nashwa Badeeu; Aminath Reesha Nafiz Purpose The purpose of this paper is to formulate ways in which Maldives could pioneer Islamic tourism on a befitting framework and financing structure as a leverage to develop its tourism industry. Design...
Journal Articles
Journal of Islamic Marketing (2017) 8 (4): 642–655.
Published: 13 November 2017
... a small sample and hence the findings should not be seen to be generalisable. However, the study provides a number of valuable insights into the expectations of Muslim leisure tourists. Halal travel organisations and tourism boards will benefit from a better understanding of factors that influence...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2010) 1 (2): 136–148.
Published: 25 June 2010
...Farooq Haq; Ho Yin Wong Purpose Spiritual tourism has recently been accepted as a growing segment of tourism in business and research circles. The purpose of this paper is to suggest a new dimension in Islamic marketing and investigates spiritual tourism as a new strategy for marketing Islam...
Journal Articles
Journal of Islamic Marketing (2010) 1 (1): 9–24.
Published: 26 March 2010
... (and tourism), Arab management and leadership qualities, human capital and nationalization of employment, industry skills and educational directives in hospitality and destination and product strategies. Findings The work critically accounts for the changing nature of skills needed by localised hospitality...

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