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Keywords: Consumer preferences
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Journal Articles
Journal:
Journal of Knowledge Management
Journal of Knowledge Management (2024) 28 (9): 2712–2728.
Published: 19 July 2024
... significant findings that underscore the feasibility and value of extracting realistic user knowledge to gain insights from user-generated content. The analysis successfully captured consumer preferences, which are instrumental in informing service decisions and driving innovation. This achievement is largely...
