...Pawandeep Kaur; Gyan Prakash; Intesar Almugren; Shivani Agarwal; Luca Dezi; Silvia Solimene Purpose The next move towards the metaverse is combining artificial intelligence ( AI ) with true augmented reality experience. While head-mounted devices provide this experience with enhanced immersion...

...Mario Calabrese; Gerardo Bosco; Raffaele D’Amore; Mattia Lettieri; Asha Thomas Purpose This paper aims to investigate how the convergence of artificial intelligence ( AI ) and the metaverse is reshaping value-creation models and transforming the governance of digital ecosystems. It explores new...

...Bing Zeng; Muhammad Danish Habib; Norah Albishri; Elisa Arrigo; Pantaleone Nespoli; Longqi Li Purpose The rapid adoption of the metaverse is reshaping business landscapes, presenting new opportunities for business transformation. Digital transformation is a transformative process that critically...

...Norah Albishri; Ankit Mehrotra; Dhruv Galgotia; Maria Teresa Cuomo; Marco Romano Purpose The metaverse is transforming the way knowledge is created, shared and used in digital workplaces, yet existing research offers fragmented and unintegrated account of these developments. This study aims...

... to explore the potential of the metaverse to advance organizational learning and knowledge sharing in the evolving digital landscape. Moreover, it investigates the potential and challenges related to the adoption of the metaverse for organizational learning and knowledge management. Design/methodology...