Keywords: Value cocreation
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Journal Articles

A knowledge-based theoretical framework with nine strategic implementation models identified through machine learning to unlock business potential with gamification

Antonello Cammarano, Mirko Perano, Vincenzo Varriale, Francesca Michelino, Jens Mueller
Journal: Journal of Knowledge Management
Journal of Knowledge Management (2025) 29 (11): 180–222.
https://doi.org/10.1108/JKM-08-2024-0954
Published: 04 September 2025
.../methodology/approach A unique theoretical framework based on intellectual capital, knowledge management, value cocreation and stakeholder engagement specifically applied to gamification has been developed and tested by analyzing a sample of 176 scientific articles, including case studies, simulations...
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