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Purpose

Because container terminals (CTs) are broker organizations, their interest has complex, various internal and external factors, the purpose of this study is to scrutiny and structure the factors affecting the interests of the CT.

Design/methodology/approach

In terms of purpose, this study is a developmental study that, are identified the factors related to the interests of the CT through studying the library and interviewing experts and then the degree of influence of each factor on each other by using the interview with experts of CT in Bushehr province are determined. Then, the fuzzy DEMATEL method is used to calculate the feedback loop of the indicators, and then the matrix obtained Fcmapper software and the fuzzy cognitive map (FCM) is drawn.

Findings

According to the FCM analysis, three important factors are centrality identified in terms of attracting capital, quality of service and efficiency. In addition, there are three factors, attracting capital, operator performance and law have high outdegree.

Originality/value

This research has identified 34 effective indicators of CT interests and evaluated their relationship with FCM. In the available researches, all these indicators measurement has not been evaluated together. Furthermore, fuzzy DEMATEL has been used to evaluate self-loops. Another contribution of this research is the introduction of a strategic route as a roadmap for CT managers in Bushehr province to decide on the interests of a CT.

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