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Journal Articles

What forms of the bancassurance alliance model is customers' preference?

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Cheng‐Ru Wu, Chin‐Tsai Lin, Yu‐Fan Lin
Journal: Journal of Modelling in Management
Journal of Modelling in Management (2008) 3 (3): 207–219.
https://doi.org/10.1108/17465660810920564
Published: 31 October 2008
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