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Keywords: Advisory perception
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Journal Articles
Impacts of advisory perception and cultural distance on travel intention: evidence from China
Available to Purchase
Journal:
Journal of Modelling in Management
Journal of Modelling in Management (2023) 18 (2): 602–615.
Published: 07 June 2022
...Jiyuan Peng; Feng Yang; Yi She Purpose This study aims to investigate the impact of travel advisory perception and cultural distance on travel intention based on the push and pull theory, the stimulus–organism–response model and protection motivation theory. Design/methodology/approach...
