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Keywords: Environmental knowledge
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Journal Articles
Journal of Modelling in Management 1–22.
Published: 20 February 2026
... using Structural equation modelling. Findings GPI is influenced by EC, environmental knowledge ( EK ) and ELK and green trust plays a pivotal role in converting these factors to green buying behaviour of customers. EK and ELK indicated a substantial link with green trust. A significant...
Journal Articles
Journal of Modelling in Management (2025) 20 (2): 648–667.
Published: 24 September 2024
...Ranendra Sinha; Subrahmanyam Annamdevula Purpose The aim of this paper was to delve into the underlying mechanism of the relationship between environmental knowledge and green purchase intentions, using an extended model based on the knowledge-attitude-behaviour (KAB) theory. Design/methodology...

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