Keywords: Text mining
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Journal Articles
Journal of Modelling in Management (2026) 21 (1): 392–418.
Published: 29 July 2025
... and text-mining techniques, 20,000 comments from Instagram were systematically classified into positive and negative sentiments. The study identified seven positive themes (creativity, engagement, inspiration, aesthetic appeal, community support, brand collaboration and authenticity) and five negative...
Journal Articles
Journal of Modelling in Management (2025) 20 (3): 894–922.
Published: 08 October 2024
...Puneett Bhatnagr; Anupama Rajesh; Richa Misra Purpose This study aims to analyse and understand customer sentiments and perceptions from neobanking mobile applications by using advanced machine learning and text mining techniques. Design/methodology/approach This study explores a substantial...
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Journal Articles
Journal Articles

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