...Andri Dayarana K. Silalahi; Dalianus Riantama Purpose Grounded in the elaboration likelihood model ( ELM ) and expectancy–value theory ( EVT ), this study aims to investigate how user trust fosters the adoption of generative AI (GenAI) sustainability recommendations. It evaluates the impact...

...Muhammad Asif; Farhan Sarwar Purpose When it comes to how people accept and use technology, trust is crucial. To comprehend users’ attitudes and intentions toward adopting technology, the technology acceptance model (TAM) has been extensively used. Through a thorough study of the available...

...Vasant Pandey; Gyaneshwar Singh Kushwaha Purpose The purpose of this study is to examine the mediator role of blockchain technology (BT) in developing the trust among the users of digital payment (DP). Design/methodology/approach The research is of conclusive in nature. Purposive convenience...

...Ajay K. Jain Purpose This study aims at investigating the effect of vertical trust on distributed leadership (DL) and performance as mediated by job satisfaction, and further to observe the role of DL in carrying out the effect of satisfaction on employees’ performance. Design/methodology...

... on attitudinal and behavioural loyalty. A model for testing the associations of customer relationship efforts to various forms of CL, including the satisfaction, trust and commitment as mediators in CRM-CL link are proposed. Research limitations/implications – This paper represents a first attempt to build...

...Rania Abd Elmonem Shamah; Shaymaa M. Elssawabi Purpose – This study aims to develop a standardized instrument to measure open innovation and trust. The instrument is designed to examine the willingness of those involved in supply chains (SCs) to apply open innovation. It may also be used...